Why is a similar Etsy store doing better than mine?

Is Etsy playing favorites or is it something else?

Sometimes, you have to do a little digging to see what you DON'T see at first...And so commences our first ever cyberstalking podcast episode 🤣

Today, our seller wants to know why a store *just like hers* is making 3-4x more sales. And that's exactly what we'll find out.

I’ll be doing a little of that “light & polite” digging to help my client figure it out. ⬇️

Outline of This Episode

  • [0:29] Are you frustrated that a similar store is doing better than yours?
  • [2:03] How to dig deeper into what your competition is doing.
  • [4:08] The *SUBTLE* differences you can’t see on the surface of a store.
  • [6:41] Are you willing to do what they are doing to get where they are getting?

Let's Compare!

Alright. Honesty time: Comparing yourself to the competition is a MAD EVIL mind trap...

When you fall down that rabbit hole, you're gonna spend 90% of your time running furiously around the "I'm not good enough, and I shouldn't even try!" hamster wheel.

⬆️ I FULLY believe that comparison is the their of joy...But we're gonna set that aside for today's episode. ⬆️

Instead of stealing all your joy with a comparison exercise, I'm here to prove that YOU'RE DOING COMPARISON WRONG.

Which is why you always feel like a massive pile of sh*t whenever you look at other shops.

So in the name of HEALTHY comparison, check out today's episode and see how you can do it BETTER. ⬆️ ⬆️


Adapt what your competitor is doing to fit your needs.

When we dug deeper into my client's shop, we ultimately found her competitor was putting a great deal of effort into things our seller didn't even want to TOUCH.

After going through all of this, I sat down with my seller and I said, what are your thoughts here?

And she said, "I had no idea how many tools this person was using that I wasn't. And honestly, if you think about it, how much more time is she spending interacting with and using these tools?"

Our seller is a busy mom. She had to evaluate if she wanted to use these tactics or go in a different direction.

Knowing what you’re NOT doing opens doors for growth... But NOT ALL doors are right for you – and examining your competition can show you that you're ready to go in a TOTALLY different direction.

Action Plan: Traffic Tweaks to Beat Your Competitors

Resources & People Mentioned

Tell me YOUR Etsy Stories Here. I always need podcast guests. You should be one!


Connect With Jenni


Wanna sell MORE on Etsy... like, YESTERDAY?

Most people just hop on google and search for "Etsy tricks" to make more sales.

But I have news for you – if YOU found that Etsy trick for free, then so did EVERY. ONE. ELSE.

Common advice is OVERUSED until it doesn't work anymore.

And ultimately, your shop is more unique than you think. It's not like your competitor's or anyone else's...Otherwise you'd be seeing identical results.

Here's a shocker: there's no MAGIC SECRET you're missing.

People who succeed on Etsy decided a long time ago that they were just gonna be STUBBORN, and keep trying until they succeed.

None of this "I'm giving myself three months to see if this works..."

That's a BS excuse...And it ENCOURAGES you to just walk away if the world doesn't hand you exactly what you asked for on a silver platter.

And the fact is, you WILL be disappointed if you just wait for "the universe" to "make it happen".

The universe doesn't hand people shit on a silver platter.

But YOU can make it happen for YOURSELF.

Is it time for you to BE STUBBORN and keep trying until you succeed?

If you're READY to get your PROFIT on, let us help you make it happen faster.

We do individual attention (cause your shop IS unique), Etsy courses, and tactics that are HIDDEN from the rest of the internet.

Find out more here. ⬇️

What Do You Get as a Birch Please Member?
Ready to SKIP OVER the “trying everything” phase on Etsy and just get to the part where you SEE a difference? Get access to an Etsy coach each month and finally see what it’s like to grow on Etsy!